The Modern Serum · 50ml
For skin you'll want to leave bare.
ONE SERUM. SIX JOBS.
Firms. Smooths. Plumps. Hydrates. Softens lines. Boosts radiance – all in one.
Face. Eye. Neck.
Peptides + ferments + biomimetic hydration.
Independently Consumer Tested
Vegan friendly
Clinically Studied Actives
Made in the UK
Complimentary UK Delivery
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"Don't expect miracles in days, but with consistent use, this actually works!
Fine Lines and frown lines considerably smoother and it's improved the appearance of my skin considerably."
— Consumer trial review
50 WOMEN · 8 WEEKS · TWICE DAILY
THE DIFFERENCE SHOWED
92%
more radiant
90%
looked smoother
88%
looked firmer
86%
appeared plumper
Independent 8-week consumer study with 50 women aged 38-60.
The details
Multi-Peptide Firming Complex — A targeted blend of peptides designed to support firmer, smoother-looking skin. Helps soften the appearance of fine lines and improve the look of firmer, smoother skin across the face, eye area and neck.
M³ Hyaluronic Acid — Multiple forms of hyaluronic acid work at different levels of the skin to attract and retain moisture. Skin looks plumper, smoother and feels deeply hydrated.
Adaptive Ferment Complex — Fermented actives help support skin renewal and maintain a balanced, healthy-looking complexion. Skin appears brighter, smoother and more even.
Prebiotic + Barrier Support — Prebiotics, saccharides and skin-supporting lipids help maintain hydration and reinforce the skin barrier. Skin feels softer, more comfortable and better hydrated.
For skin that’s starting to look and feel different.
Loss of firmness. Fine lines. Dehydration. Dullness. Changes in texture and definition.
The Modern Serum is designed to address these changes across the face, eye area and neck in one daily step.
Aqua, Caprylic/Capric Triglyceride, Saccharomyces/Xylinum/Black Tea Ferment, Betaine, Glycerin, Undecane, Saccharide Isomerate, Inulin, Acetyl Hexapeptide-8, Acetyl Tetrapeptide-2, Sodium Hyaluronate, Alpha-Glucan Oligosaccharide, Tocopherol, Biotin, Tridecane, Benzyl Alcohol, Lauryl Glucoside, Polyglyceryl-6 Laurate, Polyacrylate Crosspolymer-6, Myristyl Glucoside, Acacia Senegal Gum, Xanthan Gum, Sodium Gluconate, Dehydroacetic Acid, Sodium Citrate, Hydroxyethylcellulose, Citric Acid, Phenoxyethanol, Sodium Benzoate, Caprylyl Glycol, Sodium Hydroxide, Potassium Sorbate.
In their words
"I absolutely love the serum and I'm about to start my second bottle. I've definitely noticed my skin feels firmer around my eyes and looks more hydrated."
"In a couple of months my skin was transformed. I didn't realise how many differences I had begun to accept as a 'getting older' change. My skin is smoother than it has been in years."
— Customer reviews
Before you begin
The Modern Serum is designed to fit effortlessly into your existing routine.
Apply 1-2 pumps morning and evening to clean skin, then follow with moisturiser to help support the skin barrier and lock in hydration.
Follow with SPF.
Beautiful skin isn't built overnight.
The Modern Serum is designed to be the main treatment of your morning and evening routine, supporting your skin gradually with daily use.
Four complementary biotechnology systems working together to firm, strengthen, hydrate and support changing skin.
One serum. Face, eye and neck. Morning and evening.
The Modern Serum is designed to work beautifully on its own. If you also use active treatments such as vitamin C, retinoids or exfoliating acids, we prefer rotation rather than layering.
Alternate them between mornings, evenings or different days according to your skin and the strength of the other product.
Active Ingredients used in The Modern Serum
Inside the formula
Biotechnology Actives [ I ]
Build the look of firmer skin
Acetyl Hexapeptide-8 + Acetyl Tetrapeptide-2
• Supports smoother-looking skin and improved definition.
• Helps soften the appearance of expression lines.
Biotechnology Actives [ II ]
For skin that looks renewed
Saccharomyces / Xylinum / Black Tea Ferments
• Bring stressed, tired-looking skin to life.
• Supports brighter, smoother, healthier-looking skin with renewed radiance.
Biotechnology Actives [ III ]
Deep hydration. Lasting comfort
Saccharide Isomerate + Multi-Molecular Hyaluronic Acid + Betaine
• Replenishes skin with moisture while helping to maintain hydration throughout the day.
• Leaves skin looking smoother, plumper and visibly renewed.
Biotechnology Actives [ IV ]
Strengthen the skin's natural defences
Inulin + Alpha-Glucan Oligosaccharide
• Helps strengthen the skin's natural defences for skin that feels balanced, resilient and comfortable.
Morning · Evening · Repeat
Modern skin science